Replacement Smokers

The week of November 18th means ACTION week for Youth Action Alliances in Ontario. YETI Peer Leaders strutted out with the "Replacement Smokers" campaign, highlighting the name that tobacco industries give to youth! They handed out stickers to high school and university students, as well as the general public, for them to wear and show that we are not only aware of the schemes of the industry, but that we also refuse to be ‘labelled’ by the tobacco industry! The week ended with a final show of the stickers on Fresh Air Friday.